Traditional customer support channels, including call centers and static website FAQs, struggled to meet the growing demand for detailed loan information. Customers instead of facing long wait times, complex eligibility criteria, and frustration when navigating detailed financial documents. The bank needed a scalable, efficient solution to enhance user experience and reduce the burden on customer service teams.
To streamline loan assistance, the bank collaborated with Peak to develop an AI assistant specifically tailored for the loan product. Built on Peak’s proprietary RAG model, the assistant is trained on loan regulations, eligibility criteria, and financial guidelines, enabling it to deliver real-time, reliable information without human intervention. Seamlessly integrated into the bank’s microsite and digital platforms, the AI assistant empowers users with instant answers to their most pressing questions, reducing customer service workload and significantly enhancing customer satisfaction.
